Smitten Ice Cream Bar’s founder shares how they survived the COVID-19 lockdown
Smitten Ice Cream Bar was launched in mid-March 2020. A week later, Singapore went into COVID-19 lockdown (also known as Circuit Breaker). The ice cream parlour then saw sales plummet to almost zero. But through hard work and sheer determination, as well as a little creativity and nimbleness, it manage to garner sales to survive […]